BTS’s Label Massive Hit Leisure Proclaims Government Restructuring


In South Korea on Monday (Could 11), Massive Hit Leisure introduced a restructuring of its higher administration, including a 3rd chief government officer on prime of adjustments final yr.

Massive Hit, finest identified for being the house to Okay-pop sensation BTS, went to a co-CEO construction final yr when founder Bang Si-hyuk was joined within the place by Lenzo Yoon, and now the corporate has added a 3rd co-CEO, Jiwon Park. In keeping with a press release from Massive Hit, the corporate has shifted to incorporate Park because the “HQ CEO” answerable for the corporate’s headquarters and administration, whereas including the title of “Chairman” to Bang’s place and emphasizing that Yoon is now referred to as the “International CEO.”

“Bang will oversee the corporate’s core enterprise and essential points via preemptive response and well timed resolution making, whereas persevering with to supervise music manufacturing and total inventive of Massive Hit’s multi-labels,” says Massive Hit.

“International CEO Lenzo Yoon might be chargeable for growing and implementing methods concentrating on and increasing the worldwide market. Whereas specializing in his preliminary areas similar to live performance, IP and platform companies, Yoon plans to increase his function to driving the expansion of Massive Hit with the enlargement into international markets, primarily North America and Japan.”

The corporate not too long ago based “Massive Hit America,” and Yoon might be based mostly out of the corporate’s U.S. workplace.

Park, who served because the former CEO of NEXON Korea and International COO of NEXON Japan, might be specializing in Massive Hit’s inner group and development.

In keeping with Massive Hit, the corporate “has accomplished a scientific means of making ready for the ‘leisure trade innovation’ it has been pursuing,” and additional added that “Massive Hit will repeatedly innovate and develop the worldwide leisure trade by making use of its success formulation based mostly on a extra environment friendly and steady administration construction beneath the brand new management.”

The administration restructuring come after elevated rumors of Massive Hit going public with an IPO within the close to future, and observe a collection of improvements and expansions on the South Korean leisure firm lately.


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